people / Saloni
top 10 I hearts: new cities, malbec, skype, us weekly, my niece sanaya jade, karaoke, restauranting, park running, the ocean and lazy mornings.
Life experiences. Whether professional or personal it’s all about life experiences. As soon as it becomes status quo, it’s time to switch it up. That’s her motto.
Born and raised in the northeast, it was a no brainer to start her career in New York after Boston University. Saloni spent her first three years in advertising at Gotham Inc. working on accounts including Pfizer, Newman’s Own, Lindt Chocolates, Alize, and Keri Lotion. Training under some of the best in the industry, Saloni soon nailed down the art of Account Management.
It was her next stop at Grey Advertising that Saloni truly put strategy, planning and creative at work while managing Diageo’s successful Captain Morgan portfolio including Original Spiced Rum, Parrot Bay and Tattoo. Remember, “Got a little Captain in You?”
After a year stint in Buenos Aires experiencing life, Saloni joined team Genesis to help grow both Account Management and Consumer Clients. Growing business, developing strategy, managing clients and creatives, producing films, writing prolific emails and giving it to you straight is just part of what she does best. Work includes the Vail Resorts portfolio including Vail and Beaver Creek, CenturyLink and Steelcase.