Are there too many brands?
Sometimes it seems that way these days. You hear 're-branding' talked about as if it were a little cosmetic surgery. A true brand, as common sense forever reminds us, is a lifelong relationship. Its destiny is in the hands of real people out there in the real world, not on the table in a stuffy conference room. Companies who respect this simple law tend to prosper, and we're proud to say we count a few of them as our clients. Here's a sampling of recent work we've done with some of them.
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Between Friends. We love what we do, and we try hard to keep things simple. When things are simple you can do great work, that's why the people at Genesis are at Genesis. Our clients become partners, and partnerships often become friendships. Those partnerships generate work we're very proud of, so from time to time, starting today, we'd like to give you a glimpse of our world. But we're one end of a two-way street, so we'd love to hear from you too. Drop us an email any time you like.
Jim Adler, Georgia Everse, Mike Miller, Deb Kelly and Graham Button |
