We got that strange feeling of deja vu watching the Skechers Super Bowl ad yesterday. Turns out we created a reeeaaally similar spot in 2005 for our longtime client, BolderBOULDER. We couldn’t help but ask what fueled Skechers’ creative fire. And on our $15K budget - we’d bet they spent a lot more to produce theirs. With that said, we wanted to congratulate Skechers on ranking 16th of the 54 Super Bowl ads on USA Today’s Ad Meter. Nice work.