Genesis and BioRacer Speedwear teamed up to redefine the concept of speed with a new narrative and catalog that showcases the benefit beyond aerodynamics, delving into critical aspects like rider comfort and thermal regulation for cyclists at every level. Together, we've coined the terms BioEfficiency, BioComfort and BioRegulation which are seamlessly integrated into BioRacer's three pillars of excellence: the Speed Center, Protolab and Textile Studio. This framework not only elevates the science behind cycling apparel but also ensures every rider experiences the pinnacle of performance.